I help brands challenge marketing conventions & help bring to life campaigns that captivate audiences and drive real results.
Whether you’re seeking growth, strategy clarity, or creative reinvention, my bespoke services are designed to scale your marketing efforts.
From auditing your marketing strategies, optimising budgets to executing campaigns that deliver measurable impact, I create tailored solutions built entirely around your goals, not someone else’s formula.
Build authentic connections with followers, turn engagement into customers & increase brand awareness.
Target your audience & grow your sales with effective ads, segmentation and personalisation.
Implement memorable and profitable campaigns to help your brand achieve commercial success.
Get noticed with a credited local/national/regional press campaign.
Execute data-driven strategies to boost website traffic, enhance engagement, strengthen domain authority, and maximise ROI.
Build and deliver engaging, trending content to help position your brand and share thought leadership.
Consult with an award-winning marketeer to establish KPI´s, identify opportunities and map out new tactics.
Review your current setup & optimise your strategies with new tactics.
Make an impact with a bespoke event that´s guaranteed to get your target audience talking.
Receive ongoing marketing, analytics, web and technical support to support your marketing operations.
At Heretical, I don´t just create generic strategies; I build and implement award-winning ones. Listed below are some of my most notable accreditations and achievements.
Shortlisted in the “Best use of Multi-Channel Marketing” category for work with a global wealth-building app, where we helped to generate over 5 million dollars in AUM in an 8-week period.
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Finalist for 2 EGR Awards in 2023, for the Marketing and PR Supplier categories in regulated industries.
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Finalist at PRCA Digital Awards 2021, for NHS South East London #FreeYourMind campaign.
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Shortlisted for 2 awards & Finalist at the Global Social Media Awards 2021, for the #FreeYourMind campaign & Bon Afon Fairer Rents Survey Campaign.
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Finalist for ‘Best use of Digital Communications and Engagement’ for the campaign #DontMissYourVaccine with South East London.
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Finalist for Best Greeting Card Retailer at The Reta Awards 2018 for my work at Scribbler.
Find Out MoreI was invited to co-host a webinar to launch a whitepaper I co-authored, titled: ¨Maximising your CRM for the Retail Landscape, with CRM Martech giant, Bloomreach. This webinar discussed the ongoing challenges in the Retail sector, how to prepare for huge growth periods like Black Friday and top tips on how to ensure maximum impact by utilising your CRM.
I was invited to speak with the master’s business students at Liverpool University and discuss how CRM should be implemented into marketing and business plans. I shared the importance of a CRM, top tips on how to utilise it successfully and provided tangible case studies to highlight the impact of a CRM in real-time.
I was asked to speak at the International Social Summit in Barcelona in 2023 about social media in regulatory industries. Here, I discussed regulatory industries & how they are regulated, the importance of localised markets, compliance education, and how to maximise content and paid media campaigns for success.
I hosted an International Women´s Day panel, addressing the challenges and benefits of working in Marketing as a woman. Panel co-hosts included CEOs, MD´s and HR leads.
I presented monthly workshops to event management students at a private event management school. Utilising my 15 years of event management experience at venues across London (including: Arsenal Stadium, Emirates Stadium, Wembley Stadium, Albert and Pearl, The Grand Union Pub and various DJ events at venues such as: McQueen, XOYO and Tobacco Docks).
Here I shared expertise, operations ideas, my approach to events, safety, operations and hospitality.
I was invited to talk at the Yieldfy Marketing Conference, to discuss how Retailers can make an impact on Social-Media. Here, I shared my expertise, award-winning case studies and additional tactics Marketeers could implement in their Retail brands.